Peloton stocks plummet following the relaunch of the hit TV series Sex and the City.
< br /> It happened after the sequel “ And just like that '' showed the death of one of the characters from a heart attack after training on the Peloton exercise bike.
The company, in order to rehabilitate, shot a commercial in which the actor Chris Noth said he was feeling great. Then he asks if he should “take another ride.”
“Life is too short”, & ndash; speaks voice-over from Ryan Reynolds.
The video states that regular cycling improves circulation and reduces the risk of heart disease.
“He’s alive,” says Reynolds referring to the character of the series Mr. Big.